Inbound marketing is a strategy and concept based on attracting customers that are in search of information direct or indirect related to your offer of products or services.
To engage customers you have to earn their interest and focus on offering value in what you communicate instead of traditional advertising. When you provide valuable content to potential customers it puts you in the driver seat of the purchase process.
To give best possible value, access to stats and history of customers have to be on individual level. The power of inbound marketing comes from the use of all your resources and the conformity within.
Resources & Sources for inbound marketing
The benefits of inbound marketing are all based on the long term trust you build.
We will answer; - What is Marketing automation, what are the main benefits of marketing automation and what effect does it have on a business.
We go through the questions; - What is Inbound marketing, what's the purpose, the usage and what are the benefits. Further down we will talk about long term customer relations
This article is for all of you using LinkedIn for the purpose of developing your personal brand or performing marketing. Here are latest LinkedIn change...